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Unlocking Surabaya's Investment Potential: A Gateway to Prosperity

Surabaya, the vibrant heart of East Java, Indonesia, is a city of remarkable opportunities. With 31 districts, 154 urban villages (kelurahan), and a population of 2,827,892 residents in 2017, Surabaya presents a thriving ecosystem for both local and foreign investors. Let's delve into what makes Surabaya an irresistible prospect for international investors.

Strategic Location and Population Density:

Spanning an area of 350.54 square kilometers, Surabaya's population density stands at an impressive 8,067 people per square kilometer. This densely populated city is strategically positioned in the heart of East Java, making it a pivotal hub for trade and commerce.

Economic Resilience and Growth:

Surabaya's economic resilience is a testament to its strength. Under the leadership of Mayor Eri Cahyadi, the city has witnessed a remarkable economic turnaround. In 2020, amidst the challenges of the COVID-19 pandemic, the city's economy recorded a -4.85% growth rate. However, by 2021, it rebounded with a 4.29% growth, and in the current year, it has surged to an impressive 7.17%. This exceptional growth outpaces both the regional and national averages, making Surabaya a beacon of economic vitality.

Education Hub:

Surabaya is home to renowned public universities such as Universitas Airlangga, Institut Teknologi Sepuluh Nopember Surabaya (ITS), Universitas Negeri Surabaya (UNESA), Universitas Negeri Sunan Ampel (UINSA), and Universitas Pembangunan Nasional (UPN). These institutions not only produce a skilled workforce but also foster a culture of innovation and research, creating an ideal environment for investment in education-related industries.

Infrastructure and Connectivity:

The city's infrastructure is continually evolving to meet the demands of its growing population and expanding industries. Surabaya boasts efficient transportation networks, including seaports, highways, and airports. Its accessibility to key markets within Indonesia and Southeast Asia positions it as a prime logistics and distribution center.

Government Support and Investment Incentives:

The local government is committed to promoting investment in Surabaya. Initiatives include tax incentives, simplified administrative processes, and support for research and development endeavors. Mayor Eri's administration is dedicated to creating a business-friendly environment that welcomes foreign investors.

Diverse Industries and Sectors:

Surabaya's economic landscape is diverse, encompassing manufacturing, trade, education, healthcare, and services. The city's economic diversification offers a wide array of investment opportunities for foreign investors seeking to capitalize on the region's growth.

Conclusion:

Surabaya's dynamic economy, strategic location, robust educational institutions, infrastructure development, and government support create an ideal environment for foreign investors. With its impressive economic turnaround and resilience, Surabaya beckons international investors to explore its potential. As a gateway to prosperity, Surabaya is poised to play a pivotal role in Indonesia's continued economic growth and development. Foreign investors looking for a thriving business environment and access to Southeast Asia's markets need not look further than Surabaya.

Dr. Ir. Giyanto, MM.

+62 811 137 1090

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